Victorian Button’s Raven Gloss Shoe Dressing Die-Cut Trade Card Sailing Ship
Victorian Button’s Raven Gloss Shoe Dressing Die-Cut Trade Card Sailing Ship
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Original late-19th-century die-cut trade card advertising Button’s Raven Gloss Shoe Dressing, featuring a finely detailed chromolithograph sailing ship scene with floral accents.
Issued with a hanger hole for in-store display and printed on heavy stock. Reverse includes extensive retailer advertising for The Parlor Shoe Store (Jay & Smith), Cortland, New York, along with a prominent “Beware of Imitations” warning — a hallmark of the era’s competitive shoe-polish market.
A visually striking example of Victorian advertising ephemera, combining maritime imagery, local retail history, and a well-known leather-care brand. Honest age wear consistent with 19th-century paper.

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